A website in need of urgent care…
The Boones Creek Urgent Care and Urgent Care of Erwin sites were originally built in Squarespace®. While this option originally gave the client a quick and easy way to get a website up, the platform ultimately couldn’t provide the experience or interface needed for the businesses. Partnering with Six Rivers Digital, we came up with a fresh design that utilized bright colors to highlight a youthful, friendly community feel, while also keeping the design modern and professional. We built the new sites in WordPress to provide the client with an easy-to-use interface for maintaining it. Both sites are hosted on fast, secure servers and are protected with an SSL certificate. Now that the sites have launched, we will begin marketing the businesses and driving traffic to their websites through organic and paid search and social media campaigns, as well as driving traffic to the brick-and-mortar clinics through addressable geofencing and programmatic display campaigns.